湖州电子商务的发展现状及策略研究

Research on Current Situation and Strategies on Development of E-commerce in Huzhou

电子商务作为战略性新兴产业,已经成为扩大消费、促进就业的重要途径之一。湖州市的电子商务在规模、产业体系、模式等方面都有了一定的发展,电子商务环境逐步完善,但也存在着产业链不清晰、电子商务模式单一、专业人才、相关政策和设施不完善等问题。必须加强电子商务知识与技能的普及和提高,电子商务支撑体系、电子商务产业链、电子商务信用服务平台等方面的建设,提升湖州电子商务的发展。

As one of the new industries,E commerce makes a great contributions to expanding the consumption and stimulating the employment.The E-commerce in Huzhou has developed partially in scale,system,model as well as the environment.However,the problems are still existed such as the simple model,the unclear line,the lack of personnel,policy and facility.E commerce will be improved in Huzhou city on the basis of introducing the knowledge of E-commerce completely,improving the bearing system and lines and building the business and service stage.