苏州农业电子商务发展评价指标体系构建——以城乡一体化为背景

Construction of the Evaluation Index System on Suzhou Agricultural E-Commerce Development Against the Background of Urban and Rural Integration

农业是国民经济的基础产业,随着电子商务在国内的快速发展,电子商务已经影响到农业领域.以城乡一体化背景下的苏州农业电子商务发展为研究对象,应用系统动力学分析农业电子商务发展的动力机制,在此基础上构建了苏州农业电子商务发展的评价指标体系,为评价苏州农业电子商务的发展水平提供理论支持.

Agriculture is the basis of national economy.With the rapid development of E-Commerce,it begins to affect agriculture.At present,agricultural E-Commerce has become a hot research in E-Commerce.This paper takes Suzhou agricultural E-Commerce under the background of urban and rural integration as the research object. It analyses the dynamic mechanism of agricultural E-Commerce applying system dynamics and on this basis it constructs the evaluation index system of Suzhou agricultural E-Commerce development.The result of study provides theoretical support for the evaluation of Suzhou agricultural E-Commerce development.