论设计道德的内涵和建设途径

Discussion on the Connotation and The Constructing Way of The Design Moral

本文针对当前设计界设计道德意识的缺失、设计忽视公德良心、设计缺乏自主创新的能力等现象,阐述了设计道德概念的缘起和设计道德的基本内涵,并在此基础上探讨了设立道德建设的路径,指出设计应该以体现良好的社会价值为追求、以实现合理的使用价值为目的、以展现至善的审美价值为标准、以推进自主的创新价值为目标,从而推进我国设计实现从"Made in China"向"Created in China"的转型。

This paper aimed at phenomenon of the lack of the design moral consciousness,the neglected design moral consciences and the absence of the ability of independent innovation in current design community sets forth the origin and the basic connotation of the design moral,discussing the way of establishment of the design moral on this basis and pointing out that good design should show the pursuit of good social value,be for the purpose of achievement of reasonable use value,exhibit the standard of the best aesthetic value and set aim at promoting independent innovation value,which can impel our design step by step from Made in China to Created in China.