摘要
分别从产业经济、医院用药及零售终端这3个方面对2013年中国医药行业实际现况进行统计和分析,为企业明确发展方向、确定产品研发思路及制定市场策略提供参考。
Statistics and analysis on practical situation of Chinese medical and pharmaceutical fi eld in 2013 were performed from the viewpoint of industrial economy, hospital medication and retail terminal separately, so as to provide references for determining development direction of enterprises, establishing thinking route of product RD and setting up market strategy.
出处
《药学进展》
CAS
2014年第6期401-408,共8页
Progress in Pharmaceutical Sciences
关键词
医药市场
百强企业
产业经济
医院终端
零售终端
重点品种
medical and pharmaceutical market
top 100 enterprises
industrial economy
hospitals terminal
retail terminal
key sorts
