支线客机开设昆明运营基地可行性分析

Feasibility Analysis for Opening Operational Base in Kunming with Regional Jet

依据支线客机的目标市场定位及机型的市场适应性情况,该机型适合于在客流量相对较低的航线上替代座级偏大的窄体机,有利于消除运力过剩,提高航班频率,稳定和扩大支线航空市场.文中按照日客流量高低对昆明航空运输市场进行市场细分,分析了各类细分市场总体规模、客公里收入水平、机型座级匹配能力,得出支线客机投入到昆明中客流市场有较好的市场发展前景,证明在昆明开设运营基地可行.

According to the target market positioning and aircraft＇s market adaptability of the regional jet,this kind of aircraft can substitute the large narrow-body aircraft in the low traffic routes to eliminate excess capacity,increase the frequency of flights,stabilize and expand the regional aviation market.In this paper,we divided Kunming air transport market into four partes based on the daily traffic quantity,we focused on analysising the scale,per-passenger kilometres revenue level,the capacity and plane matching condition.At last,it is concluded that there are good prospects to put the regional jet into Kunming＇s middle passenger-traffic market,and it is feasible to open operational base in Kunming with regional jet.