旅游开发中文化产业的当代衍变——以贵州省威宁自治县为例

The Contemporary Evolution of Culture Industry in the Tourism Development——A Case Study on Weining Autonomous County,Guizhou Province

旅游开发是一项系统性工程,涉及到旅游产业与其他产业的互动,在与文化产业的互动中引起了文化产业的当代衍变。在旅游开发背景下,文化产业的当代衍变呈现了两大趋势。同时,在旅游开发中,文化产业的当代衍变也凸显出生产过程灵活化、推广途径多样化、消费方式贴心化等方面特征。贵州省威宁自治县是一个旅游开发初具规模的知名旅游胜地,文化多元的优势造就了其文化产业的初步发展,以其为例研究我国旅游开发中文化产业的当代衍变趋势及特征具有一定的借鉴意义。

Tourism development is a systematic project ,which involves the interaction of tourism with other industries .It causes the contemporary evolution of culture industry while interacting with the culture industry .Since the tourism is developing ,the contemporary evolution of culture industry has two trends .Meanwhile ,with tourism development ,the contemporary evolution of culture industry shows some characters , such as the flexibility of production ,the diversity of promotion ,the intimacy of consumption pattern ,and so on .Weining autonomous county in Guizhou province is a famous place of interest ,which begins to take shape .Its advantage of cultural diversity enables this place to develop its culture industry .Taking this place as the example to study the contemporary evolution and characters of culture industry in the tourism development in China has its significance .