企业文化在现代企业中的实力效应——以安徽省合肥汽车客运有限公司为例

On Effects of Enterprise Culture in Modern Enterprise——Taking Hefei Automobile Transportation Co., LTD as Example

企业之间的竞争,不仅是资本的竞争、人才的竞争,更是企业文化实力的竞争。在转型发展和建立现代企业制度的背景下,要在理解企业文化丰富内涵的基础上,充分认识企业文化的塑造企业形象、规范企业行为、增强企业活力、健康员工身心等功能,进而认识加强企业文化建设对企业的生存和发展有着举足轻重的作用。

The competition among the enterprises not only lies in the capital, talent competition, but in the power of enterprise culture. Under the background of transformation and establishing modern enterprise system, it is expected to make sense of the rich connotation of the enterprise culture, especially the function of shaping the corporate image, standardizing enterprise behavior, enhancing the vitality of enterprises, and keeping employees physical and mental health. Then the enterprise culture can realize its significant role on the survival and development of the enterprise.