商业艺术人像摄影与摄像的结合之路探析

Analysis of the Combination of Commercial Artistic Portrait Photography and Camera Shooting

近年来商业艺术人像摄影的市场竞争非常激烈,由于摄影和摄像所属同类学科的关系,许多商业摄影门店试图开发人像动态短片作为扩展市场的有力武器。本文结合摄影摄像技术的特点,考察了部分市场上已开发出的商业艺术人像短片范例,对商业艺术人像摄影与摄像的结合之路进行探析:大量使用棚拍和后期抠像相结合的手段进行制作;制定多样化的短片故事情节以满足不同消费者的需求;摄像手段下的美姿再设计等。

In recent years, the competition in the commercial artistic portrait photography has been rather fierce. Because the photography and camera shooting both are subordinate to the same subject, many commercial photography stores attempt to develop dynamic video as a powerful weapon to expand the market. Combining the features of photographic and shooting technology, studying part of the samples of commercial artistic portrait video already developed in the market, the paper makes the exploration on the combination methods of commercial artistic portrait photography and camera shooting： to extensively use the T-max and later image matting as a combination to produce; to establish a variety of short stories to meet the needs of different consumers; to redesign the beautifying figure under camera shooting, etc.