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手机依赖的概念内涵及其现状调查——一项基于大学生群体的研究 被引量:1

The Concept and Operationalization of Mobile Phone Dependency A survey of current college students
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摘要 本研究在文献回顾和访谈的基础上,以使用与满足理论、媒介系统依赖理论和行为成瘾理论为理论框架,从物质性依赖、社会性依赖和心理性依赖三个层面测量“手机依赖”。通过筛选条目、形成初步量表、预测试和正式测试,形成有较好信度和效度的量表。经探索性因素分析和验证性因素分析发现,对手机的物质性依赖包括“消遣型”“讯息型”和“指导型”,社会性依赖包括“社会意义”和“个体意义”,心理性依赖体现为“戒断性”和“生理反应”。研究进一步对当代大学生的手机依赖现状以及有关影响因素进行了探索。 In this research, Uses and Gratification Theory, Media System Dependency, and Behavioral Addiction are reviewed and constitute the concept of media dependency. Accordingly, mobile phone dependency is operationalized from three aspects, i.e. material, social, and psychic, and modified through two pretests. Exploratory and confirmatory factor analyses are implemented for 349 samples in the formal test later on, which are mainly college students. It turns out that material dependency consists of three factors, which are recreation, being informed and being rearranged; for the social dependency, two factors are presented there, which are named as social benefit and individual benefit; then psychic dependency includes two factors, which are withdrawal and physiological reaction. AOMS 11.0 analysis shows there is a good fitness in these three aspects and also in the whole dependence scale. Furthermore, we analyze several demographic variables such as gender, age, and educational level to find out the relationship between them and the degree of mobile phone dependency.
出处 《现代广告》 2014年第17期78-86,共9页 Modern Advertising
关键词 手机依赖 操作化 测量 Mobile Phone Dependency, Concept, Operationalization, Scale
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