基于社会管理创新的行业政务微博发展现状及建议——以测绘地理信息部门为例

Analysis and Suggestion for Development of China's Government Micro-blog on Industry Based on Social Management Innovation——Taking Surveying,Mapping and Geoinformation Industry as an Example

以测绘地理信息行业党政机构开设的政务微博为研究对象,从开通数量、信息更新频率、粉丝数量、服务内容、运维管理五个方面描述其发展现状,分析问题。针对各行业政务微博发展从战略层面、管理层面、操作层面提出可行性建议,旨在通过政务微博更好地创新和完善社会管理。

China＇ s government micro-blog has been the new way of issuing administrative information and provi- ding.online service. The micro-blog based on industry, which is now represented by local departments directly under central government organs, develops towards clustering and integration. At the early stage, the government micro-blog of surveying, mapping and geoinformation industry takes on development limitations under the restric- tion of various factors. Taking the government micro-blog of the industry as an example, the development situa- tion from opening number, frequency of update, fans number, service content and operation and maintenance management are described, the problems encountered are analyzed, based on which, the suggestions from the strategy, management and operation levels are made to better innovate and perfect social management through the government micro-biog.