黑龙江农业技术创新扩散的影响因素

Influence Factors of Heilongjiang Agricultural Technology Innovation Diffusion

为了对促进农业技术创新扩散提供理论参考,以黑龙江省为例,利用对哈尔滨、佳木斯和齐齐哈尔进行的问卷调查数据,构建农业技术创新扩散影响因素的结构方程模型,定量分析农业技术创新扩散的影响因素。结果表明:整体上,扩散源、农户、技术、时间、传播渠道、社会系统6个方面的因素对农业技术创新扩散具有显著影响;从局部来看,扩散源的扩散意愿、农户的家庭成员身份和社会地位、技术本身的风险性、农户采纳技术的时机选择、当地的交通状况及政策环境等因素对农业技术创新扩散影响很大,而农户与扩散源的交流次数对农业技术创新的扩散没有产生应有的影响。

To provide a theoretical reference for promoting agricultural technology innovation diffusion,taking Heilongjiang as an example, the structural equation model of factors influencing agricultural technology innovation diffusion was constructed by using the questionnaire survey data in Harbin,Jiamusi and Qiqihar.The results showed that six factors had significant impacts on agricultural technology innovation diffusion,including the diffusion sources,peasants,technology,time,spreading channel and social system;the spreading willingness of the diffusion sources,family members’identities and social status of peasants, risks associated with the technology itself, peasants ’ choices of the opportunities, local transportation situations and the policy environment contributed greatly to the diffusion of technological innovation.However,the communication frequencies between the peasants and the diffusion sources did not play their due roles in the diffusion of technological innovation in agriculture.