新媒体语境下的数字出版和谐生态建设研究

On the digital publishing of harmonious ecological construction from new media context

数字出版,作为一场由技术革命引发的文化价值系统的转型,为口语文化提供了物质载体,碎片化成为日常的阅读方式,融合沟通的全媒体模式是其重要的特性。在"和文化"视域下审视这一新生业态,强调其融合互动与和而不同,从而形成发展的张力。传统出版与数字出版的双向整合,是一个包容的和合过程,两者的融合,成为现代出版的大趋势,共同推动出版业的整体繁荣。

Digital publishing, as a cultural value system caused by the technological revolution transformation, provides the material carrier for oral culture. In the field of digital publishing, fragmentation becomes a daily reading; whole media mode is one of the important characteristics. Analysis the new phenomenon from the perspective of harmony culture emphasizes the integration and harmony in diversity, which formed the tension of development. Integrating the traditional publishing with digital publishing is a comprehensive process, and the fusion of the two becomes a major trend of modern publishing to promote the overall prosperity of the publishing industry.