民族传统体育产业化发展的必要性与可行性——以雷州半岛为例

The Necessity and Feasibility of National Traditional Sports Industry Development——A Case Study of Leizhou Peninsula

为民促进雷州半岛民族传统体育产业化的发展,运用文献资料等方法在探讨雷州半岛民族传统体育发展现状的基础上,对发展雷州半岛民族传统体育产业化的必要性和可行性进行详细分析,提出了发挥政府引导作用、引进优秀人才、增强市场竞争力、加大宣传力度等促进雷州半岛民族传统体育产业化发展的对策。

To promote the Leizhou Peninsula National Traditional Sports industrial development,this paper uses literature review and other methods to investigate the status of traditional ethnic sports development on the basis of the Leizhou Peninsula.The study indicates that it plays a guiding role in the government by the introduction of talent,enhancing market competitiveness and increasing publicity efforts to promote the Leizhou Peninsula and other national traditional sports industry development strategies.