基于QFD和ANP的软件外包企业竞争力模型

Software Outsourcing Business Competitiveness Evaluation based on QFD and ANP

以质量机能(QFD)展开思想为指导,从顾客满意度出发,设计顾客需求与企业机制指标体系,构建两者的关系矩阵;并采用网络分析法(ANP)对顾客需求进行重要度评判,根据重要度构建市场竞争能力矩阵,建立企业竞争力评价质量屋——外包企业竞争力评价模型。A公司的实证研究验证了模型的有效性和评价的准确性。

This paper developed a matrix of customer requirements against industrial indicators following ideas of Quality Function Deployment to have customer satisfaction. Analytic Network Process was also applied to judge the importance of customer needs, and then built the matrix of market competitiveness and an evaluation model of outsourcing enterprises competitiveness. A case study of Company verified the effectiveness of the model and accuracy of the evaluations.