基于传播学理论的城市交通环境色彩研究

Research on urban traffic environmental colors based on communication theory

基于传播学理论,对城市交通色彩环境的信息传播要素及特点进行了介绍,着重阐述了城市色彩传达的城市交通环境本身的信息内容,包括城市定位信息、地域性信息、城市性质和功能信息等,指出城市交通环境色彩设计是一种以科学为基础、艺术为形式的城市环境的理性创造活动。

Based on the communication theory, the paper introduces the information communication factors and features of the urban traffic color environment, mainly indicates the information contents of the urban traffic environment of urban color, including urban location information, regional information, urban features and functional information, and points out the color design for urban traffic environment is the rational creation activities based on the science and art.