中国文化产品出口贸易成本的测度与影响因素分析——基于中国文化贸易出口面板数据的实证检验

An Analysis of the Measurement of China's Cultural Products Export Trade Cost and Its Influencing Factors: An Empirical Test Based on China's Cultural Trade Export Panel Data

在Anderson和Wincoop(2003)模型基础上推导得出比目前常用的Novy(2006)模型更具微观应用基础的用以测度一国进出口贸易成本的一般均衡模型。基于推导模型对1998-2013年中国文化产品的出口贸易成本水平进行测度,并对影响其出口贸易成本的因素进行检验。研究结果表明:中国文化产品出口贸易成本总体呈下降趋势,向发展中经济体出口的贸易成本和贸易难度相对于发达经济体更低;贸易伙伴与中国的实际人均收入差额、地理距离、文化差异水平、平均名义关税水平、贸易对外开放度及净贸易条件等因素与中国文化产品出口贸易成本正相关,人民币实际有效汇率水平、陆地相邻和优惠的贸易安排等因素与其负相关,传统的地理距离因素对中国文化产品出口贸易成本的影响尤为明显。

Based on the Anderson and Wincoop （2003） model, this paper deduces a general equi- librium model to measure a country＇s import and export trade costs, which has a better microscopic application base than the currently frequently-used Novy （2006） model. On the basis of this derived model, this paper conducts a measurement of the cost level of China＇s cultural products export trade from 1998 to 2013, and conducts a test on the factors affecting the export trade cost. The results show that China＇s cultural products export trade cost is on the decline as a whole, its exports trade cost and the difficulty to developing economies is lower than that to developed economies. Such fac- tors between China and its trading partners as the differences of the real per capita income, geograph- ic distance, cultural differences, average nominal tariff levels, foreign trade openness, net terms of trade and so on arc positively correlated with China＇s cultural products export trade costs; while such factors as the RMB real effective exchange rate, land adjacency and preferential trade arrangements, etc., are negatively correlated. The traditional geographic distance is a factor having a significant effect on China＇s cultural products export trade cost.