摘要
文章通过研究天津文化创意产业发展现状与趋势,试图提出针对我国沿海城市文创产业未来发展策略。通过现有产业数据与文化资源进行分析,针对发展中存在的问题和未来发展的思路展开研究。用于求证天津以传统运河文化与滨海新区创意产业相结合,联手打造津门文化和津门好礼品牌产业经济的思路,对提升天津文化创意产业整体发展具有时效性的参考价值。
this paper researches on the present situation and tendency of Tianjin cultural creative industry. The enlightenment is trying to put forward the strategy of future development of China＇ s coastal city cultural creative industry. Use the existing industry data and cultural resource analysis. This paper conducts the research on the problem in the current situation and future concept development. With the combination of Tianjin traditional canal culture and innovative industry, it proves that the value of the coastal city cultural and innovative industry. The conception to improve the overall development of Tianjin cultural creative industry will have a cultural reference value in the future.
基金
天津市艺术科学研究规划项目资助项目编号:D12007
教育部人文社会科学研究项目资助项目编号:BYJC760071
关键词
文化创意产业
品牌经营
津门文化
津门好礼
cultural creative
operating brand
Jinmen culture
Jinmen good present
