新媒介下平面设计创新研究

On the Innovation of Graphic Design under New Media

新媒介环境下平面设计出现了新的特征,其设计模式、方法和理念等都在日新月异的技术中不断进步和发展。新媒介与平面设计互相影响、相辅相成,在不断的合作中实现双赢发展。由于新媒介并非是一成不变的技术组合,而是始终处于一种与时俱进的动态发展状态中,因此,平面设计唯有不断创新才能够在新媒介环境下实现不断进步。

In new media environment,new characteristics appear in graphic design,the design patterns,methods and ideas are constantly improving and developing in technology of change with each passing day. New media and graphic design influence each other,complement each other,to achieve a win-win situation in the continuing development cooperation. The new media is not immutable and frozen technology portfolio,but always in the dynamic development of a state of keeping pace with the times,therefore,graphic design only continuous innovation can continue to progress in the new media environment.