农产品区域品牌视角下的家庭农场发展模式研究

The research based on agricultural product regional brand perspective of family farm development pattern

基于农产品区域品牌化发展的视角,通过研究了农产品区域品牌化发展对推动家庭农场在农业发展、农业企业发展和农民增收方面的促进作用,从而构建了基于发展农产品区域品牌的家庭农产发展新型模式。并提出加大农产品区域品牌的扶持力度,制定重点产业产品支持和扶持培养龙头家庭农场的政策建议。

Based on the perspective of agricultural product regional brand development. By studying the development of regional brand to promote the family farm in agricultural development, agriculture and increasing farmers＂ income, pro- mote enterprise development, to build the development based on the regional brand of family farm development new pat- tern of agricultural products. Finally we will increase support agricultural product regional brand, develop key industry product support and support the policy Suggestions of cultivating leading the family farm.