摘要
当前,随着新型技术的发展,网上营业厅、掌上营业厅、微信服务平台等服务渠道将传统营业厅的客户分流的比重逐渐上升,传统营业厅的服务资源出现了冗余、不合理等现象,对此,广东电网公司珠海供电局力求通过与客户进行深度访谈的形式,了解客户前往实体营业厅的主要目的及习惯,进而制定资源配置的有效方案。对此,应首先建立供电营业厅服务渠道优化模型,以实现对深度访谈结果的有效整合。
At present, with the development of new technology, the online business hall, handheld business hall, Micro message service platform service channels will be the traditional business hall customer shunt the proportion gradually increased, the service resources of traditional business hall appear redundant, unreasonable phenomena, therefore, the Guangdong Grid Co of Zhuhai Power Supply Bureau through depth interview with customers, understand the main purpose and habits of customers to the entity business hall, effective solution tomake resources allocation, ln this regard, we should first establish power supply business hall service channel optimization model, in order to achieve the effective integration of depth interview results.
出处
《电子测试》
2014年第9期20-21,共2页
Electronic Test