高职高专包装设计教学中的问题与对策思考

Problems and Countermeasures of Packaging Design Teaching in Higher Vocational and Training College

一、现状概述当代，包装设计课程随着视觉传达设计专业在各类高等院校的落地生根而被广泛开设，成为视觉传达设计专业的主要就业方向之一，专业美术院校不再是包装设计师培养的唯一摇篮，包装设计师也再不是美术院校学生的专利。但是，在今天应用技术型人才培养成为主流的前提下，在众多开设视觉传达设计专业教学的院校中，对于包装设计教学的定位与形式是否应当存在一定的区别呢？

Under the background that the higher education in China today aims at cultivating talents with practical skills, how should a higher vocational and training college which resources are not as good as the resources of professional art and design colleges carry out its visual communication design teaching？ This paper discusses the problems and challenges existing in the packaging design teaching in higher vocational and training colleges and puts forward corresponding countermeasures to the problems.