摘要
国有文艺院团转企改制,成为独立的市场主体后,面临市场的竞争。本文分析歌舞类演艺产品的市场现状,探讨如何提升歌舞类演艺产品的艺术品质,加大市场宣传推广力度。
After state-owned art troupes become independent market entity through reform, facing the fierce market competition. Solution to this difficulty was explored from the two aspects of their art promotion and popularization. A way out of predicament with concrete ideas was put forward in this paper.
出处
《演艺科技》
2014年第9期59-61,共3页
Entertainment Technology
关键词
演艺产品
歌舞艺术
艺术质量
舞台效果
performing products
singing and dancing art
artistic quality
stage effect
