移动社交媒体环境下的图书馆信息服务研究——国内图书馆微信公众服务平台现状调查

Research of Library Information Service on Mobile Social Media Environment——Investigation of the Status of Domestic Library Wechat Public Service Platform

随着智能手机的迅速普及,移动网络迅猛发展,基于手机的社交媒体蓬勃发展,微博、人人网等社交工具纷纷推出了各自的手机客户端,其中以微信为代表的即时通讯工具最为风靡。本研究对国内图书馆公众服务平台的信息服务现状进行了调查研究。在对国内图书馆公众微信服务现状进行实证调研的基础上,对图书馆微信服务的整体情况、服务特点、劣势、发展趋势等方面进行了分析。

With the rapid spread of intelligent mobile phone and mobile network, the social media based on mobile phone has been developed rapidly. More and more social media hunched their own mobile phone client, such as Weibo and Renren. And the most popular one is Instant Messaging represented by Wechat. The article investigated the status of the domestic library Wechat Public Platform. On the basis of survey for the status of the domestic library Wechat Public Platform, the article analyzed the overall situation, service characteristics, disadvantages and the development trend of library service based on Weehat.