摘要
新媒体已成为中国社会文化生活的中心和推进中国社会成长的新力量。而新媒体传播机制的渗透性、舆论生产方式的煽动性、组织动员的误导性以及对接方式的虚拟性对大学生的思想表达产生了一定的负面影响。因此,在新媒体环境下如何占领新媒体舆论高地、健全高校新媒体的信息监管机制、培育新媒体中的高校意见领袖团队,多角度利用新媒体对大学生进行思想引导和道德培养,本文提出了一定的对策。
New Media has become the center of China's social and cultural life. It is to promote the growth of a new force in Chinese society. The permeability of the new media mechanisms, inflammatory media production, organization and mobilization of the misleading nature of virtual docking way would have a negative impact for college students to express ideas. Therefore, in the new media environment, how to conquer new heights of media opinion, how to build a sound regulatory mechanism university information new media, and how to foster new media opinion leaders in the university team and multiple perspectives on the use of new media to guide college students ideological and moral cultivation and their countermeasures will be presented in this paper.
出处
《浙江青年专修学院学报》
2014年第2期61-64,共4页
Journal of Zhejiang Youth College
关键词
大学生
新媒体发展
思想表达
舆论高地
信息监管
意见领袖
college students
the development of new media
ideological expression
heights of media opinion
information regulatory mechanism
opinion leaders