摘要
会议型酒店在新形势下面临更多的困难,这也是新的细分市场要求下应运而生的一种新业态。本文首先介绍了会议型酒店的概况,然后深入揭示会议型酒店产生的原因,最后阐述了会议型酒店当前存在的问题,结合现实状况,提出发展策略。
Conference hotels in the new situation face more difficulties, which is new market segments emerged under a new format. This article first introduces the overview of the Conference Hotels, and then reveals the causes of the Conference Hotels, finally it describes the Conference Hotel problems, combined with the realities and proposed to develop a strategy.
出处
《山西经济管理干部学院学报》
2014年第3期17-20,共4页
Journal of Shanxi Institute of Economic Management
关键词
会议型酒店
发展问题
发展趋势
发展策略
Conference Hotels
development issues
development trends
development strategy