企业规范化营销管理的几点体会

Enterprises to Standardize the Experience of Some Marketing Management

文章分析了企业规范化营销管理的重要性以及营销中存在的问题,阐述了对营销人员和管理者的要求,提出了规范化营销管理的具体措施,以供参考。

In this paper, a careful analysis of the specific measures to standardize the importance of corporate marketing and the problems that exist in marketing management, elaborated on the marketing staff and managers request to introduce a standardized marketing management, for reference.