博弈分析在医疗设备维修外包中的应用

Game analysis on medical equipment maintenance outsourcing

目的:确定一种新的管理策略,在医疗设备维修外包中开创双赢的局面。方法:医院与第三方厂家招投标中采用博弈分析,强调个人理性,在给定的约束条件下追求效用最大化。结果:通过研究现阶段医院在设备维修外包中与第三方企业的博弈分析,提高售后服务质量和医疗管理水平,实现两者的合作双赢。结论:医疗设备维修外包中的博弈分析提出了重视服务与信誉、遵循市场规律的双赢策略。

Objective： To determine a new management strategy, and create a win-win in the medical equipment maintenance outsourcing situation. Methods： Hospital with third-party manufacturers to adopt bidding game analysis, game theory is the study of the behavior of decision-making body when making a direct interaction and balance problems with this decision, its main emphasis on individual research model is rational, that is, at a given pursuit of utility maximization under constraints. Results： By studying this stage the hospital with third-party companies in game analysis equipment maintenance outsourcing, improve service quality and medical management standards, and achieve win-win cooperation between the two. Conclusion： Medical equipment maintenance outsourcing game analysis presented emphasis on service and reputation, win-win strategy to follow market rules.