基于网络的汽车虚拟展示用户评价系统研究

Study on user evaluation system of automobile virtual display based on network

通过对网络虚拟现实技术和产品评价理论的研究,经过对比分析,选择了Cult3D和模糊综合评价法并应用网络技术构建了汽车虚拟展示评价系统。通过该系统,用户可对汽车外观造型等设计要素进行评价,通过模糊评价法得出评价结果,帮助企业在汽车样机阶段分析消费者对汽车外观造型的满意度,为汽车进一步改进设计提供可靠资料,提高产品开发的成功率,减小产品因不符合顾客需求而滞销的风险。

Through the research of network virtual reality technology and product evaluation theory, Cult3D and fuzzy evaluation method were applied, then the evaluation system on automobile vhrtual display was established using network technology. Users can evaluate car＇s design elements like appearance, modeling, etc. The fuzzy evaluation results help enterprises to analyze the customer satisfaction on the automobile appearance in car prototype stage,which provides reliable information for further improvement, increases the success rate of product development and reduces the risk of overstocking because of the inconformity with customer demand.