基于竞争环境下的舱位控制博弈模型分析

Analysis of the Seat Inventory Control Game Model under Competition

近年来,收益管理已然成为航空公司增加收益的重要手段,而收益管理模型也已广泛应用。在收益管理舱位控制的研究中,大部分是采用静态或动态建模的方法,针对某一个航空公司进行分析,而对竞争环境下的博弈模型的研究较少。本文在前人研究的基础之上,分析我国航空运输市场,给出一个舱位等级和多个舱位等级情况下的竞争博弈模型,通过对模型的分析可以得出影响舱位控制的因素。

In recent years, revenue management has become an important means of airlines to increase revenue. Revenue management model also has been widely used now. In the previous study, the method of static or dynamic modeling is mostly adopted, which usually puts emphasis on one certain airline, and neglects the research on competition game model. On the basis of predecessors＇ research, this paper analyzes our native air transport market, and then gives a competition game model for one or multiple space class. Through analysis of the model, the influencing factors of space control can be found out.