从低水平非均衡迈向高水平均衡——对我国新农村公共体育服务发展方式转变的思考

From Low Level Non-equilibrium to High Level Equilibrium-Shift of Ideas on China's New Rural Public Sports Service Development

我国农村公共体育服务低水平非均衡的现状不但源于增量式资源供给不足,还源于存量式资源尚未激活以及村民体育需求冷漠。我国新农村公共体育服务发展要实现从低水平非均衡向高水平均衡发展,应以建设新农村为契机,优化供给结构,加大国家对体育的财政投入比例,统筹城乡公共体育服务发展,优化资源配置,建立多元主体共生供给模式,以加大增量式资源供给与通过激活存量式资源,发展差异特色公共体育服务促均衡并举,来有效增加新农村公共体育服务供给水平;并匹配以基层政府职能调整,进行从"服务顾客"向"创造顾客"的公共体育服务新理念的积极转变,以提升新农村村民的体育需求。

China＇s rural public sports service was still in low level due to the insufficiency of incremental resources and the lack of farmers＇ interest in sports. Therefore, it is necessary to take advantage of the national policies on building the new countryside, optimize the supply structure, call for more governmental investment, coordinate the urban and rural public sports service, better the resource allocation, build a multiple symbiotic supply mode. In this way, the incremental resources and stocked resources can be increased, featured public sports service can be promoted, local governmental func- tions can be readjusted. It is hoped that the farmers＇ needs for sports can be met and the idea about public sports service can be changed that the farmers are not well served but can become active sports participants.