兵团地理标志和农产品商标的开发利用研究

Corps of Geographical Indications and the Development and Utilization of Agricultural Products Brand Research

地理标志和农产品商标在农业产业化为主的现代农业中的作用举足轻重,兵团独特的自然条件和生产管理优势更能强化该作用。近年来兵团申请并利用了部分地理标志,形成了不少农产品品牌。然而开发不足、品牌杂乱、各自为政的现状难以形成具有竞争力的商标。因此,通过借鸡生蛋等方法巩固利用已有地理标志,统一管理、形成合力、兵地共建、充分开发,才能充分发挥地理标志和农产品商标在现代农业中的作用。

Geographical indication of trademark in agricultural industrialization and agricultural products is very important role in modern agriculture and corps of the unique natural conditions and production management advantages to strengthen the effect.Corps application in recent years and use some of the geographical indication,formed a lot of brand of agricultural products.However,insufficient development, brand clutter,fragmented status is difficult to form a competitive brand.Therefore,through such means as lend chicken unripe egg cement using geographical indication,unified management,form the joint effort,to build,develop fully,can give full play to the role of geographical indications and agricultural products brand in modern agriculture.