摘要
介绍了传统媒介的现状,指出媒介在随着科技的发展而变化,新兴新闻媒介显然有着明显的受众优势,得出高校媒介必须主动与新媒体合作,强强联合,共同发展,相互借鉴,走向共生共荣的局面,数字化将是必然态势。
This paper introduces the present situation of traditional media, points out that with the development of science and technology the media have big change, emerging media apparently own obvious advantage that the media audience, find that universities must take the initiative to cooperate with the new media, common development, mutual learning to symbiotic situation, digital will be the inevitable trend.
出处
《科技创新与生产力》
2014年第11期14-15,共2页
Sci-tech Innovation and Productivity