泸州文化创意产业发展策略探究

Study on Luzhou Cultural Creative Industry Development Strategy

创意产业是一种源于文化又超越传统文化产业的新经济形态，创意产业已成为国家竞争与城市发展的新领域。泸州是一座拥有2000多年历史的文化名城。深厚的文化底蕴、良好的经济发展环境、活跃的民间资本以及众多的文化需求，都为文化创意产业的发展提供了有利条件。泸州发展文化创意产业具备其它城市无法比拟的文化资源优势。我们应制定文化创意产业异质性发展战略，走创意核心产业与创意外围产业、相关产业共同发展的道路，把核心产业做大做强，使之走出国门，推向世界。

Creative industry is a new economic formation originated from culture and goes beyond the tradi tional cultural industry. Creative industry has become a new area of state competition and city devel opment. Luzhou is a cultural city with more than 2000 years history. Its rich cultural heritage, good economic development environment, active private capital and many cultural needs provide benefi cial conditions for the development of creative industry. Luzhou creative industry development has incomparable cultural resources privileges. The heterogeneity development strategy is to be set to make core industry, marginal industry and relative industry develop corporately so that the core in dustry will be greater and stronger to face the world challenge.