平面设计中的多感官表达

Multi-sensory Expression in Graphic Design

随着时代的发展、技术的进步以及人们情感需求的提高,人们对除视觉以外的其他感官功能特性体验的要求不断加深,多感官体验设计的重要性也就日益突显。多感官体验打破了视觉单一化的现象,将多种感官根据不同产品特性融入不同的设计作品,带给受众全新的体验。文章分析了平面设计中融入多感官表达方式的重要性,阐述了触觉、嗅觉、味觉、听觉四个方面在平面设计中的应用。

With the development of the times, the progress of technology and the improvement of people＇s emotional needs, people experience on other sensory function characteristics except outside the visual requirements of the multi sensory experience continues to deepen, the importance of the design is more and more important. Multi sensory experience broke the single visual phenomenon, will be a variety of sensory according to different product characteristics into the design work is different, to bring the audience new experience. This paper analyzes the plane design into the multi sensory importance of way expression, expounds the application of the four aspects of tactile, olfactory, taste, hearing in graphic design.