旅行社旅游供应链运作模式构建问题的研究——以内蒙古青年旅行社为例

Study on Establishment of Tourism Supply Chain Operation Mode of Travel Agencies:In the Case of Inner Mongolia Youth Travel Service

在供应链的文化内涵基础上对旅游供应链管理中存在的问题进行分析,然后对旅游供应链运作模式构建的问题进行研究,结合实例,表明旅游供应链运作模式的改善对旅游业有重要的促进作用。

In this paper, on the basis of the cultural connotation of the supply chain, we analyzed the problems in the management of the tourism supply chain, then studied the issues in the establishment of the tourism supply chain operation mode and at the end, through an empirical example, demonstrated the promotional effect of the mode.