光芒与阴影:上海百乐门的创办和经营

Light and Shadow:Founding and Operation of Shanghai Paramount

通过检阅报刊资料和相关的原始档案,重构上海百乐门在不同历史时期真实的演进过程。虽然百乐门成功地赢得了"舞厅之王"这一文化品牌,但就企业经营本身而言,由于受制于内外各种因素,它长期处于亏损状态。想象的百乐门和真实的百乐门之间,存在着相当大的落差。

Through consulting newspapers,magazines and relative raw files,reconstruct the real evolving process of Shanghai Paramount in different historical periods.Although it successfully gained the cultural brand of＂King of Dancing＂,in terms of business operation,Shanghai Paramount was losing money for a long time due to internal and external factors.Between imaginary Paramount and real Paramount,there exists a considerable gap.