基于模糊物元法的我国六大城市旅游供给评价研究

The Evaluation of Tourism Supply about Six Cities in China Based on Fuzzy Matter-element Model

目的地城市旅游供给评价是旅游研究的重要内容.以入境旅游为视角,基于市场调研数据,构建了目的地城市旅游供给指标评价体系,借鉴模糊物元模型对我国六大城市的旅游供给水平进行测评,把目的地城市旅游供给要素分为核心、辅助和瓶颈等3个要素层次.结果发现:北京、上海、西安和成都为二级供给水平,广州和昆明为三级供给水平;形成了目的地城市供给评价的3883结构;城市间旅游供给要素水平存在差异,供给特色鲜明;模糊物元模型在旅游供给水平测评上具有较好的操作性和科学性.

The evaluation of destination city tourism supply level is an important content of tourism research.Based on survey date of tourism market and in the perspective of inbound tourists,build the destination city tourismsupply level index evaluation system and using fuzzy matter-element model to evaluate the supply level of six majorcities tourism,destination city tourism supply levels can be divided into core elements layer,auxiliary elementslayer and bottlenecks elements layer. The tourism supply level of Beijing,Shanghai,Xi＇an and Chengdu is the secondarylevel and the tourism supply level of Guangzhou and Kunming is the third level. The 3883 structure of Destinationcity tourism supply is established. There are some differences among the tourism supply level of the cities,and thecharacteristics is obvious. Fuzzy matter-element model has good practical and scientific effect for evaluation.