社交手游:人际传播的新媒介

Social Mobile Game: A New Medium for Interpersonal Communication

社交手游作为一种新型的人际传播媒介,方便用户在游戏中进行人际传播,具有独有的人际传播特点。在碎片化的信息传递模式下,用户以交往和认知为主要动机,以文字、表情等符号和情感为主要的人际传播方式。用户在游戏中进行人际传播的效果也影响其对游戏的使用和体验,用户动机得到的满足度越高,其人际传播效果越好,从而更加积极地使用游戏。

The Social Mobile Games is a new medium for interpersonal communication.it provides convenience for users to communicate with others during games, and have the unique characteristics of interpersonal communi-cation.Under the fragmented information transfer mode, communication and cognition are the main motivations, which is made possible with the application of words, expressions or other symbols.On the other hand, the effect of interpersonal communication in the games also has an impact on the user’ s experience：the higher satisfaction their motivation gets, the effect of interpersonal communication is better, which in turn makes the users more willing to use the games.