岭南体育文化在广东省基层社区的推广研究

The Research on the Popularization of Lingnan Sports Culture in the Grassroots Communities of Guangdong Province

岭南体育文化和广东省基层的社区体育文化拥有相同的岭南文化背景和包容性特征,采用行政和市场双重手段促进岭南体育文化在当地社区推广可实现岭南体育文化和社区体育文化的双赢。具体措施包括:通过在社区体育中立法实现依法推广;确立政府、社会组织、企业和社区居民四方合作的推广主体;创新推广形式,挖掘岭南体育文化的社会价值,提高社区居民的认同感;依托学校解决岭南体育文化推广中的场地设施问题;建立健全社区体育培训组织以培养岭南体育文化的社区传承人。

Lingnan sports culture and the grassroots communities sports culture of Guangdong Province have the same cultural background and inclusive character, promoting Lingnan sports culture popularizing into the local community by the administrative and market dual means is able to achieve a win-win of Lingnan sports culture and community sports culture. Specific measures include：achieving popularized in accordance with the legislation passed in the Community Sports;establishing the main popularizers consisting of the government, social organizations, enterprises and community residents;innovating the promotion form, excavating the social value of Lingnan sports culture, improving the identification of the community residents; relying school resolving the facilities issues of popularizing Lingnan sports culture; establishing and improving the community sports training organizations to cultivate the community inheritor of Lingnan sports culture.