移动智能终端对B2C电子商务的影响及思考

Effect of Mobile Intelligent Terminal on B2C Electronic Commerce

B2C电子商务涉及面广,涉足每个人的生活,在网络力量和用户购物需求的推动下,B2C赢得了较快的发展.而随着移动智能终端使用量的急剧扩展,对B2C电子商务带来了巨大的影响,B2C电子商务活动将面临新的机遇和挑战,对此进行分析和思考,有利于促进B2C的进一步发展.

B2C e - commerce covers a wide range of consumers in everyone＇s life and B2C has developed quickly with the promotion of network power and consumer＇s demand. The rapid expansion of mobile intelli- gent terminals has great influence on B2C E -commerce and B2C electronic commerce activities are facing new opportunities and challenges, which is to benefit to the development of B2C.