民族地区自主品牌竞争力培育研究

Research on the Cultivation of Self-owned Brand Competitiveness of Minority Concentrated Region

加快民族地区发展是一项重要的国家战略,而培育民族地区自主品牌竞争力是实现这一战略的重要手段。在分析民族地区自主品牌竞争力现状的基础上,探寻现有民族地区自主品牌竞争力的培育路径,并从培育环境、培育条件、培育路径、支撑体系四个角度提出民族地区自主品牌竞争力培育策略。

Accelerate the development of minority concentrated region is a vital national strategy,which can be achieved through cultivating the self-owned brand competitiveness. Analyzes the current situation of self-owned brand competitiveness of the minority concentrated region,then explores the way of cultivating the self-owned brand competitiveness,and presents strategies to cultivate self-owned brand competitiveness from the standpoints of cultivation environment,cultivation condition,cultivation way,support system.