名城视角下的美食街区开发策略研究

Development Strategies of Gourmet Ghetto from the Perspective of Famous City

名城是城市旅游目的地形象塑造的重要资源,也是重要目标。寻求名城建设与城市旅游发展的同构性,有助于名城与旅游的双赢。美食是名城与城市旅游的共同要素,应有属于自己的旅游发展空间。美食街区是对美食街的升级,与旅游产品升级需求相呼应。通过对美食街区的概念、结构、名城维度的解析和对影响其开发因素的勾勒,发现利用美食街区作为载体,可以整合名城资源,凸显地域文化,营建城市意象,提升旅游产品的层次,改善城市旅游的时空布局。

A major target and resource for a tourist city is to build it into a famous city. It makes a win-win situation for the development of both famous city and tourism when they go hand in hand. As a shared ingredient, gourmet should be given its own development space. This paper analyzes gourmet ghetto from the perspectives of its concept, its structure and dimensions of famous city and describes factors influencing its development. Gourmet ghetto, the advanced version of gourmet street as a response to the demand for upgrading tourist products, is found to be a carrier which integrates resources of famous city, highlights regional culture, sets up city image, enhances tourist products to higher ranks, and improves the timetable and layout of city tourism.