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基于SWOT分析的物流自助提货服务的发展策略研究

On the Development Strategy of Logistics Self-service Delivery Based on SWOT Analysis
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摘要 在电子商务飞速发展的今天,"最后一公里"的包裹投递成为制约电商发展的最大问题,为此物流自助提货服务越来越受到电商以及物流行业的青睐。如何正确引导处于探索阶段的自提服务向更加完善的标准发展,已经成为了电商和物流行业亟待解决的重要项目。分析了自提服务产生的原因和发展状况,运用SWOT分析法对自提服务进行了深入分析,进而提出了相应的对策。 In the ear of expanding e-commerce,"the last one kilometer"package delivery has been the biggest obstacle to e-business.To solve the problem,e-business and logistics professionals prefer self-service delivery.As self-service delivery is still an emerging mode,it must be improved properly by e-business and logistics circles.This paper uses SWOT to analyze the rise and development of self-service delivery and suggests some countermeasure.
作者 金燕
出处 《淮海工学院学报(人文社会科学版)》 2014年第11期93-95,共3页 Journal of Huaihai Institute of Technology(Humanities & Social Sciences Edition)
关键词 物流 自提服务 快递 电子商务 logistics self-service delivery express delivery e-commerce
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