旅游援藏与西藏旅游目的地发展研究

Aiding for Tourism in Xizang and Xizang Tourism Destination Development Research

旅游援藏是全国援藏战略的重要组成部分,成为西藏旅游目的地建设的重要推动力,形成了中央支持为主导力量、对口支援省市为重要力量、社会企业参与的"一主多元"发展格局。旅游援藏发展经历了单向输血、双向互动和多方共赢三种模式,通过定量分析得出旅游援藏提高了西藏旅游目的地综合供给能力。

Aiding for tourism in Xizang was an important part of Chinese aid Xizang strategy and became an important impetus for the construction of a tourist destination in Xizang. Forming the central government support for the dominant force, provinces and municipalities were as an important force and social enterprises to participate in ＂a multimaster＂ development pattern. It experienced an undireetional blood transfusion, two - way interaction and win - win three modes. Quantitative analysis showed that aiding for tourism in Xizang improved comprehensive supply capacity of Xi- zang tourism destination.