摘要
从产品自主开发在市场竞争中的重要性入手,分析了汽车电站新产品开发策划理论现状和需求,提出了从市场研究、需求转换、综合评价三方面来搭建汽车电站自主开发策划理论体系架构,分析市场研究、需求转换、概念设计对该体系的重要性。对汽车电站新产品的自主开发具有指导意义。
From the importance of independent product development in the market competition of the automo -bile power station , analysis of new product development planning theory present situation and demand , put forward from the market research , demand transformation , comprehensive evaluation three aspects to build automobile pow-er station development planning framework of theoretical system , market research , demand analysis , the conceptual design of the conversion system of the importance of , has the guiding sense to the independent development of new products of automobile power station .
出处
《移动电源与车辆》
2014年第4期19-22,共4页
Movable Power Station & Vehicle
基金
甘肃省科技厅工程技术研究中心专项(1206GTGA012)
关键词
汽车电站
产品策划
需求转换
概念产品
automobile power station
product planning
demand transformation
conceptual product
