摘要
鉴于商务场合交流对象的特殊性,商务语言呈现出了异于日常交际书面用语的特点。商务语言是否符合特定场合直接关系到商务活动的成功。图式理论能够通过帮助学生更深刻地理解商务写作语言特点而达到能帮助学生顺畅地与对方进行书面沟通和交流的目的,最终促使外贸交易的成功。
Due to the specific communicators,Business languages are distinctive from daily communication. How to enable the Business languages to be accord with the specific occasions is closely related to the success of the Business trade. Schema theory,plays an important role in guiding the students in profoundly perceiving the linguistic features of Business English and helping the students successfully interact with their clients and accomplish their trade as well.
出处
《湘南学院学报》
2014年第6期83-86,共4页
Journal of Xiangnan University
关键词
图式理论
商务英语
写作教学
Schema Theory
business English
business writing