鄱阳湖生态经济区文化产业竞争力的SWOT分析及对策

SWOT Analysis and Countermeasures of Cultural Industry Competitiveness in Poyang Lake Ecological Economic Zone

本文从文化产业及文化产业竞争力的相关定义出发,运用SWOT模型,结合鄱阳湖生态经济区文化产业发展现状和区域生产力发展水平、各种生产要素、文化需求、政府政策和法律状况、文化传统等多种因素,探讨鄱阳湖生态经济区文化产业竞争力的优势、劣势、机遇及挑战,并提出了相应的对策措施。

Starting from the relevant definitions of cultural industry and cultural industry competitiveness, and combined with the development situation of cultural industry and regional development level of productivity in Poyang Lake Ecological Economic Zone, various factors of production, cultural demand, government policies and legal status and cultural traditions, this paper discusses the advantages and disadvantages, opportunities and challenges of the cultural industry in Poyang Lake Ecological Economic Zone using SWOT model, and puts forward corresponding countermeasures.