我国连锁便利店的立地问题浅析

On the Site Problem of Chain Convenience Stores in China

随着经济的发展,生活水平的提高,人们在工作、生活方面开始追求便捷性。对于便利店来说,为了满足消费者的需求,需要对立地问题进行综合考虑。本文通过阐述我国便利店的产生和发展,同时分析便利店的管理创新,并从立地角度,提出相应的政策建议,进而为我国连锁便利店发展提供参考依据。

With the development of economy and improvement of living standards, people began to pursue the convenience in work and life. For convenience stores, in order to meet the needs of consumers, site problems need to be taken into account. This article explains the emergence and development of convenience stores in China and analyzes the management innovation of convenience stores, and makes relevant policy recommendations from the site perspective, to provide reference for the development of chain stores in China.