四川省体育产业竞争力研究——基于双钻石模型

Study on the Sport Industry Competitiveness of Sichuan ——Based on Double Diamond Model

采用双钻石模型方法来研究四川省体育产业竞争力,结论表明:四川省体育产业竞争优势在于体育人口众多,政策环境较好,体育服务在体育产业体系中所占比重较大,有国家级体育产业基地,竞技体育成绩较好,有举办重大体育赛会的经验;竞争劣势在于体育人才匮乏,体育企业弱小,体育场地紧缺,体育产业总体规模较小。

Using the Double Diamond Model to analysis the sport industry competitiveness of Sichuan. Study shows the competitive advantages including the large sports population, the better policy environment, the sports service be in a larger proportion of sports industry, the national sports industrial base, the achievement of competitive sports, and the experience of sports events. On the other hand, competitive disadvantage lies in the lack of sports talents, sports enterprises, and sports venues, and the sports industry in general smaller.