湖湘文化视角下湖南红色旅游问题与对策研究

On the Issues and Countermeasures of Red Tourism in Hunan Province from the Perspective of Huxiang Culture

本文从湖湘文化的内涵入手,探讨了湖南省红色旅游资源的主要特点,分析了渗透湖湘文化特征的湖南红色旅游领域目前的主要问题,从旅游线路规划、旅游产品开发、接待服务、市场推广和人才培养五个方面提出了相应的策略,对于推动湖南旅游产业发展有较好的现实意义。

From the connotation of Huxiang culture,this paper discusses the main features of the red- tourism resources in Hunan province and explores the main issues in this field. And then,this paper puts forward some countermeasures from the following five aspects,namely,route planning,tourism products development,reception services,market promotion and talent cultivation.